We are a revenue-driven marketing agency focused on taking software, technology, and service-based businesses to their next level of growth through lead generation. 

When you work with us, you work with a team of creative marketing experts that keep your sales targets and customer goals front-and-center.

Also, when you work with us, you work with a team of talented, happy (and often funny) marketing professionals who work hard to create the very best outcomes for our clients, all the while, loving what we do! 


Meet Our Founder

Michelene Maguire, Marketing Strategist


With 15+ years of delivering go-to-market plans and campaigns for leading tech, software, and professional services companies, Michelene is passionate (if not fanatical) about creating real growth for businesses.

In her own words, “When the leads pour in, it’s the most satisfying moment because client success is why I do what I do.”

As the owner of a marketing agency focused specifically on growth through strategy and execution, funnel development, and measurable results, Michelene is constantly brainstorming new revenue generating opportunities for her clients.

Paired with a team of experts in strategy, writing, design, social media, digital marketing tools, and analytics, Michelene proudly offers businesses, large or small, a way to supercharge profitable growth through:

• Tactical strategies for reaching their best customers with campaigns woven together and amplified through digital channels

• Expertise in selecting  the appropriate technology for marketing automation, content management, and social platforms for every client’s unique business

• Designing creative and engaging marketing content that leads to increased revenue.

Meet our Team

Marketing Consultants, B2B Writers, Designers, Developers

David Adeite

Our Design Man

With 20 years of design experience, David is the heart of our design services. He is known for his critical eye and his demand for excellence.




Ethan Childs

Our Copywriter & Word Man

A dog man, a craft brewer, and a very talented writer, Ethan is known for his sharp eye and his clean vocabulary




Beth Parker

Our Secret Ghostwriter

Beth Parker loves the taking on of someone else's voice in order to tell their story. A true ghostwriter, she's responsible for various business books (and we can't tell you which ones). She also loves ghosting various content as long as she remains invisible.

Alan Sharpe

Our B2B Inbound Writer

Alan wrote his first piece of B2B copy in 1991. That’s not a typo. Today, Alan writes inbound content that helps our clients attract, engage and convert leads into customers.


Josh Hansen

Our Salesforce Expert

Josh usually has his head in the clouds. Whether it’s Sales Cloud, Service Cloud or Marketing Cloud, he dreams big (and delivers) when it comes to helping clients leverage the Salesforce.com platform.

Addie Grumbach

Our Marketing Specialist & Team Lead

Addie is a go getter. She can figure out any technology that you put in front of her. She also has an innate way of never complaining so our customers love her!


Steph Toth (Sisler)

Our Copywriter & Wordsmith

Steph is an editor, a former journalist and magazine writer. She brings her passion for writing and marketing to our team.

Ernestine Da Silva

Our Executive Assistant

Ernestine is the team's "jane of all trades". She contributes to our team's success using her business administration and project management skills. Ernestine loves to travel and prefers to answer work emails while en route to a new destination.

Shannon Currie

Our Copy & Ghostwriter

Shannon writes in her own voice, but more often, in the voices of others. She is a content creator, editor, and ghostwriter with the soul of an artist and the brain of an entrepreneur -- bringing creativity and strategy to all of your projects. 

Our specialties include:

Marketing strategy, Demand generation, Qualified sales leads, Content marketing, Inbound marketing, Automated marketing, Sales enablement, Engage visitor traffic, Lead conversion, Web marketing, Digital content and Sales funnels.

We are excited to have won
a few awards too!

We take you where you want to grow!

We are a boutique agency focused on Lead Generation. Our specialty is working with Software, Technology, B2B, and Professional Service Companies.


375 University Avenue, suite 102, Toronto, ON, M5G 2J5, Canada


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