Truth bomb: AI is an amazing amplifier.
But if you’re amplifying shite, you’ve got a problem.


I can fix it. 

AI-Assisted Marketing Consulting & Execution for Service Businesses

15+ Years Experience
50+ Clients Served
50MM+ Pipeline Generated

Marketing is changing fast. For most service businesses, budgets and bandwidth aren’t keeping up. I help founders, CEOs, and marketing leaders keep momentum when headcount is lean, priorities are shifting, or a high-impact initiative needs to happen.

I’m Michelene Maguire—the marketing consultant who helps service businesses fix the fundamentals, then use AI to move faster. Like, really fast.

AI isn’t the strategy; it’s the accelerator. We’ll get your message, offer, and priorities tight first then use AI to turn that clarity into revenue.

Services include

AI Assisted Marketing Consultation

Best for founder-led service businesses and lean marketing teams who need strategy + execution velocity.

The Problem: You don’t have the time (or headcount) to plan, create, publish, follow up, and optimize your marketing consistently.

The Solution: We install a simple marketing system + AI workflows so you can ship faster, stay consistent, and prioritize what actually drives pipeline.
Explore AI Assisted Marketing Consulting >

Done-for-You Marketing (AI-Assisted Execution)

We build the systems you need such as positioning, core messaging, content, and simple automations. Your marketing starts producing without eating your week. You focus on closing deals and we take of the marketing.
Find out more >

How to get started

First, we book an Advisory Session
We have a complimentary session and you bring the messy reality: lack-lustre messaging, scattered offers, inconsistent content, “we should be doing more” energy. No judgement. Book Now.

Then, we have a Marketing Consultation
Before we touch AI, we tighten the stuff AI will amplify: your message, offer, priorities, and pipeline plan. Because if the strategy is off, AI just makes the noise louder.

Finally, we add the AI assist (the right way)
We decide if I’m going to run a Done-for-You Marketing Program of if we create a strategy for one of your team to run.

Let's get started >
Let's get started >

When you work with me, you are in great company.

LitWorks logo with a blue circle containing a white lowercase 'l' and 'w' intertwined, and the words 'LitWorks' in blue text.
A logo with four stylized lightning bolts in red, blue, green, and yellow forming a circle, with the text 'COVEO' beneath.
The Cialis logo in black text.
The logo of Sparkrook, featuring the name in bold yellow letters with a black background.
SmartMonitor logo with a green and blue color scheme, featuring a stylized heart rate line inside a globe, and the text 'SmartMonitor will connected Wall Protect'.
SAS logo with black text and blue stylized 'S' symbol
Microsoft Partner logo with four colored squares (red, green, blue, yellow) and the text "Microsoft Partner" to the right.
ResuLT logo with two green stylized battery icons on the left and the word 'RESULVER' in bold dark blue letters.
PEMEXO Consulting logo with abstract design of interconnected blue and green dots next to the company name.
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Check out a few of our awards.

Badge for UpCity, awarded to top creative agencies as a certified partner in 2019.
A badge with a dark blue background and orange border, featuring a pretzel logo in white and orange in the center. The badge has the text 'Top Service Provider' on top and 'UCITY MARKETPLACE' on the bottom.
Gold and silver circular badge with black text reading 'Maguire Marketing Group' around the top, 'Toronto, Ontario' around the bottom, red and blue letters 'CRB 2021' in the center, with a stylized maple leaf behind, and the words 'Best Businesses in Canada' and 'Verified' written on it.
Logo with a city skyline silhouette and text reading 'The Best Toronto', surrounded by a circular border with stars.
Hexagonal badge with text recognizing Clutch as a top B2B company in Canada in 2020.
Canadian Business Awards logo featuring a heart shape with corporate vision and 2022 text.
2019 Canadian Business Awards certificate for Maguire Marketing Group as Best B2B Marketing Agency in Toronto, from CV Magazine.
A circular badge with a scalloped border, featuring the UpCity logo and text indicating a 2019 certification as a Top Digital Marketing Agency and UpCity Certified Partner.

Want to know if I can bring results?
See for yourself >

Let’s grow your pipeline.

Whether you want to accelerate growth and build revenue, or you need a fractional leader to step in and reset, lets have a quick chat.

Book a discovery call >
Book a discovery call >